Monday, July 20, 2009

Waiting on the new year (fiscal that is)

There has been a lot of continued speculation and rumor lately on the inter-webs about additions to this park and that park, upcoming moves to RFID, World of Color presentations, etc. etc. etc.

My guess is all of this is still rumor and only mostly approved since much of what we are seeing won’t be officially announced until late September or early October as Disney moves into it’s new fiscal year.  Most of you Mouse watchers will remember this time of the year as when Disney usually makes some of its biggest announcements for the upcoming year. 

I think most people’s perception because of that is that the Disney business calendar runs with the regular calendar, when it fact it runs from October 1 through September 30.  They’ll announce what’s coming in 2010 in an effort to try and build excitement to get people to plan those trips next year and to book them before the end of 2009 as Christmas presents, or whatever. 

It’ll be interesting to see if the booking window that Disney cites quite often has moved back out to make that more of a predictor of future bookings or not.

Regardless, I doubt we’ll hear anything about much of this rumor and conjecture for another couple of months.  It takes that long in a big organization to collect all the required signatures and to get things moving.

I bet they’ll ‘announce’ something early at the D23 conference the first week of September however.  Too big a moment to pass up. 

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